"The most beautiful race in the most beautiful place".
A bold claim the Giro organisers make, but we are tempted to agree having had the pleasure of following the race live in Italy in the past (but we love France and Spain too Grand tour fans!).
Regardless, there is a certain excitement to the first Grand Tour of the season, and to the 100th edition. Mountains beckon, time trials threaten and for us in Oz, late nights await. The first time I really saw the Giro was when SBS (thanks guys!) showed some highlights way back in 1984 when a certain Italian gentlemen called Francesco Moser rode to victory on a wave of noise from the rather passionate Tifosi.
Moser was the darling of the fans and it was unthinkable that anyone but an Italian could win the blue riband event of Italian sport. It was hard not to fall in love with the sea of pink amidst a backdrop of the Dolomiti and medieval towns perched atop ancient hills.
Roll the film forward to 2017and the Giro has grown into an international icon and indeed often the first preference for fans wanting to avoid the gargantua of the Tour de France. Stunning terrain, great food and coffee, roman ruins and endless mountain stages make for an appealing recipe. Climbs like the Stelvio (stage 16 this year) are part of cycling folklore and what better setting for the duel of the giants of the road.
We love the Giro, and to celebrate we have a Giro sale on for De Marchi and Castelli to make sure we all get the Italian vibe going. Watch the race, wear the kit, and get on board the Grand Tour train.
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